Clever Logo Design #01

A good logo design is many things; eye-catching, instantly recognisable, simple and able to convey the brand it represents.  A clever logo design ticks all those boxes, and adds a twist.

There are so many of these clever designs out there that we thought we’d regularly highlight some of the best.

The Guild of Food Writers

Clever Logo Design - Food Writers Guild

Designed in 2005 by London-based 300million (who went into administration in 2012), this fountain pen with spoon silhouette logo perfectly sums up the work of The Guild of Food Writers in a stunningly simple image.


Oliver Connor

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